Google Ads: spend, search terms and qualified-call conversions
Tagloud connects to Google Ads with one script you paste into your account. It runs hourly and only applies changes you approve.
What the script does
- Spend sync every hour: cost, clicks, impressions, CTR, CPC, phone calls and conversions by campaign.
- Search terms: joined with qualified calls, so you see which searches bring cases and which only spend.
- Call details from call ads, matched to your platform calls by time, area code and length.
- Qualified-call conversions: only AI-qualified calls are uploaded as offline conversions. Value-based options include qualified, 5+ minute and signed-case values.
- Approved changes only: negative keywords, blocked words and new exact keywords you approve in Tagloud are applied by your own script, each with undo.
Audiences
Qualified callers, callers with long calls and a "clear no" exclusion list are ready as hashed files for Google Customer Match and Meta.
Read the guide: sending only qualified calls to Google Ads as conversions.
Try it on your own calls. 7 days and 100 analyzed calls free, no card needed. Connect CallGrid, Ringba or Retreaver in about 5 minutes.